TABROS BIKES is an Italian high-performance cycling brand based in Turin, specializing in carbon wheels and components for road, gravel, and MTB disciplines. Founded in 2020 by the Talento brothers, the brandis driven by a racing-oriented philosophy, developing products in close collaboration with professional athletes and teams to ensure maximum performance, precision, and reliability under real-world conditions.
For this project, we collaborated with YourMarketingLab, delivering high-end photo and video production for TABROS’ digital communication ecosystem.
The focus was the creation of a versatile visual content library designed for social media and brand platforms, including dynamic riding sequences and action-driven cycling imagery. Alongside this, we produced a cinematic series of video clips aimed at strengthening TABROS’ visual identity and supporting its positioning within the high-performance cycling sector.
The production was handled by a small, agile team, allowing for precise on-location execution and efficient coordination during shooting. We used professional equipment and a structured workflow covering pre-production planning, on-site direction, and post-production editing and color grading to ensure a consistent and high-quality visual output aligned with the brand’s standards.
SOME PICTURES


























DIRECTION
Riccardo Gottero
VIDEO OPERATOR
Oscar Bertolotti
CAMERA ASSISTANT – FOCUS PULLING
Matteo Gallo
PHOTOGRAPHY
Lorenzo Artico, Riccardo Gottero
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